The Johnsonville ACL Cornhole Championships is the corn farmer’s proudest time of the year. They think it’s time everyone else acknowledges who, or what, is really doing the winning.
Idea: Respect the Corn.
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Brand Experience: Build Your Own Cornhole Bags
Fans attending the event can build their own cornhole bags using a variety of fabrics and corn kernels. Each strain of corn is labelled with their own unique properties such as accuracy, spin, and slide-ability.
![](https://cdn.myportfolio.com/98d13df8-659d-4a8c-b27e-3e87bf1d677e/0807bc64-b235-4103-97aa-e083ad77536b_rw_1920.jpg?h=95d0e0056a18688412872926ded4a937)
Brand Extension: Celebrity Cornhole Podcast
![](https://cdn.myportfolio.com/98d13df8-659d-4a8c-b27e-3e87bf1d677e/11cb4725-5e36-4a11-bfb8-a507aa20511d_rw_3840.png?h=9fa74e0904f295e5cb6f34716bac6f8f)
Copywriter: Erica Mendel